Sunday, October 9, 2011

Efectiveness of Social Media Marketing in Purchasing Consumer Products

Interesting findings of the research we have done on "Effectiveness of Social Media Marketing in Purchasing Consumer Products".
We have conducted a survey on Qualtrics by sending 25 questionnaires. Total 66 people participated in the survey. Participants were selected based on convenience sampling. 7 responses were rejected due to incompleteness. Out of 59 responses, 30 were male and 29 were female.

Findings of the survey:
1. Women aged 20 - 29 are more likely to be influenced by social media marketing to purchase a product or service on social media networks than women of other age groups.

2. There is a direct correlation between the amount of time spent on different social media networks and the likelihood that the user will be influenced to purchase a product or service based on social media marketing.

3. There is a positive correlation between the likelihood of a consumer to purchase a product or service on social media network and the frequency with which their immediate network (friends) writes reviews on a product or service.

4. A person’s disposable income has insignificant influence in purchasing a product or service on social media networks.

5. The recommendation of a celebrity has little influence in purchasing a product or service on social media networks.

Please contact me if you would like to see detailed report with nice charts/graphs.

Thanks
Ashish

Thursday, September 22, 2011

Vonage extension - Call international from your cell phone if you are having vonage connection




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You shouldn't have to wait until you're home to call family and friends abroad. And now you - and your family - don't have to.

Introducing Vonage Extensions™. Sign up now, and extend your Vonage home calling plan to any two additional phones, including mobiles. That means the international calls you make from home can now be made by you and another family member from your mobiles.

Your first Extension is FREE, and your second is just $4.99 per month (plus taxes). Give one to someone special so the whole family can stay in touch using Vonage's great international calling rates.

Living far from your loved ones is hard; staying in touch with them doesn't have to be. This is a limited time offer, so act now!
Get your free extension
To quickly and easily register for Extensions, click the above button to enter your Online Account.
For questions about logging into your Online Account or registering for Extensions, please call 866-243-4357.
 
 

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* Unlimited calling and other services for all residential plans are based on normal residential, personal, non-commercial use. A combination of factors is used to determine abnormal use, including but not limited to: the number of unique numbers called, calls forwarded, minutes used and other factors. Subject to our Reasonable Use Policy.and Terms of Service.

Click here for list of countries and territories included in Vonage World. In-plan international calling excludes certain call types such as calls to cell phones depending on destination. Out-of-plan calls are charged at Vonage's low international per minute rates.

Extensions™ permits outbound calling on up to two additional, registered phones at the home calling plan rates. Restrictions apply. Applicable charges will appear on your monthly account bill. Extensions is for U.S.-based phone numbers only; certain phone numbers ineligible for registration. Calls made from mobiles use airtime and may incur surcharges, depending on your mobile plan. Extensions usage is combined with your existing home phone line usage and is subject to our Reasonable Use Policy. See vonage.com for more details.

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MRC 600 + VW 0911
Vonage spanish

Monday, May 2, 2011

2011 PEACE Essay/Art Challenge Experience

I'm proud of my daughter who is in 2nd grade and won the 2nd prize in the PEACE competition in South Central Kansas state in which kids from K-12 participated. Please read the essay below.

Thanks
Ashish